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	<title>DCtoBC.com&#187; media &amp; marketing</title>
	<atom:link href="http://DCtoBC.com/category/media-marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://DCtoBC.com</link>
	<description>a blog created by a DC metrpolitan representer that used to go to Boston College. music, tomfoolery, and more.</description>
	<lastBuildDate>Sun, 25 Jul 2010 10:23:35 +0000</lastBuildDate>
	<language>en</language>
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		<title>Jay-Z / Rhapsody Commercial.</title>
		<link>http://DCtoBC.com/2009/09/jay-z-rhapsody-commercial/</link>
		<comments>http://DCtoBC.com/2009/09/jay-z-rhapsody-commercial/#comments</comments>
		<pubDate>Thu, 10 Sep 2009 12:12:24 +0000</pubDate>
		<dc:creator>modi</dc:creator>
				<category><![CDATA[media & marketing]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[droga5]]></category>
		<category><![CDATA[jay-z commercial]]></category>
		<category><![CDATA[jay-z rapsody]]></category>
		<category><![CDATA[jay-z rhapsody]]></category>
		<category><![CDATA[MTV]]></category>
		<category><![CDATA[rhapsody commercial]]></category>
		<category><![CDATA[vimeo]]></category>
		<category><![CDATA[watch]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://www.DCtoBC.com/?p=6575</guid>
		<description><![CDATA[Remember when I said nobody could ever top Nike&#8217;s advertisements? Well, Droga5, the ad agency behind this masterpiece, may have just trumped the Nike SB and Hyperizer joints with this one. You tell me. Here are the 10 album covers Jigga Man re-enacted in 60 seconds. And since we got all these album covers here, [...]]]></description>
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			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2FDCtoBC.com%2F2009%2F09%2Fjay-z-rhapsody-commercial%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2FDCtoBC.com%2F2009%2F09%2Fjay-z-rhapsody-commercial%2F&amp;source=DCtoBC&amp;style=normal&amp;service=bit.ly" height="61" width="50" title="Jay Z / Rhapsody Commercial." alt=" Jay Z / Rhapsody Commercial." /><br />
			</a>
		</div>
<p>Remember when I said nobody could ever top Nike&#8217;s advertisements? Well, <a href="http://www.droga5.com/">Droga5</a>, the ad agency behind this masterpiece, may have just trumped the Nike SB and Hyperizer joints with this one. You tell me.</p>
<p><center><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="450" height="380" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/iM1mPXJ95vc&amp;hl=en&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="450" height="380" src="http://www.youtube.com/v/iM1mPXJ95vc&amp;hl=en&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></center><br />
<center></center><br />
Here are the 10 album covers Jigga Man re-enacted in 60 seconds.</p>

<a href='http://DCtoBC.com/2009/09/jay-z-rhapsody-commercial/1-3/' title='1'><img src="http://DCtoBC.com/wp-content/uploads/2009/09/1.jpg" class="attachment-thumbnail" alt="1 Jay Z / Rhapsody Commercial." title="1" /></a>
<a href='http://DCtoBC.com/2009/09/jay-z-rhapsody-commercial/attachment/2/' title='2'><img src="http://DCtoBC.com/wp-content/uploads/2009/09/2.jpg" class="attachment-thumbnail" alt="2 Jay Z / Rhapsody Commercial." title="2" /></a>
<a href='http://DCtoBC.com/2009/09/jay-z-rhapsody-commercial/3-2/' title='3'><img src="http://DCtoBC.com/wp-content/uploads/2009/09/3.jpg" class="attachment-thumbnail" alt="3 Jay Z / Rhapsody Commercial." title="3" /></a>
<a href='http://DCtoBC.com/2009/09/jay-z-rhapsody-commercial/attachment/4/' title='4'><img src="http://DCtoBC.com/wp-content/uploads/2009/09/4.jpg" class="attachment-thumbnail" alt="4 Jay Z / Rhapsody Commercial." title="4" /></a>
<a href='http://DCtoBC.com/2009/09/jay-z-rhapsody-commercial/attachment/5/' title='5'><img src="http://DCtoBC.com/wp-content/uploads/2009/09/5.jpg" class="attachment-thumbnail" alt="5 Jay Z / Rhapsody Commercial." title="5" /></a>
<a href='http://DCtoBC.com/2009/09/jay-z-rhapsody-commercial/6-3/' title='6'><img src="http://DCtoBC.com/wp-content/uploads/2009/09/6.jpg" class="attachment-thumbnail" alt="6 Jay Z / Rhapsody Commercial." title="6" /></a>
<a href='http://DCtoBC.com/2009/09/jay-z-rhapsody-commercial/attachment/7/' title='7'><img src="http://DCtoBC.com/wp-content/uploads/2009/09/7.jpg" class="attachment-thumbnail" alt="7 Jay Z / Rhapsody Commercial." title="7" /></a>
<a href='http://DCtoBC.com/2009/09/jay-z-rhapsody-commercial/attachment/8/' title='8'><img src="http://DCtoBC.com/wp-content/uploads/2009/09/8.jpg" class="attachment-thumbnail" alt="8 Jay Z / Rhapsody Commercial." title="8" /></a>
<a href='http://DCtoBC.com/2009/09/jay-z-rhapsody-commercial/attachment/9/' title='9'><img src="http://DCtoBC.com/wp-content/uploads/2009/09/9.jpg" class="attachment-thumbnail" alt="9 Jay Z / Rhapsody Commercial." title="9" /></a>
<a href='http://DCtoBC.com/2009/09/jay-z-rhapsody-commercial/attachment/10/' title='10'><img src="http://DCtoBC.com/wp-content/uploads/2009/09/10.jpg" class="attachment-thumbnail" alt="10 Jay Z / Rhapsody Commercial." title="10" /></a>

<p>And since we got all these album covers here, i need you to tell me your top 3 Jay albums. Leave it in the comment section, people!</p>
]]></content:encoded>
			<wfw:commentRss>http://DCtoBC.com/2009/09/jay-z-rhapsody-commercial/feed/</wfw:commentRss>
		<slash:comments>18</slash:comments>
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		<item>
		<title>Hyperizers &#8211; Don&#039;t Criticize [Video].</title>
		<link>http://DCtoBC.com/2009/08/hyperizers-dont-criticize-video/</link>
		<comments>http://DCtoBC.com/2009/08/hyperizers-dont-criticize-video/#comments</comments>
		<pubDate>Tue, 11 Aug 2009 21:26:44 +0000</pubDate>
		<dc:creator>modi</dc:creator>
				<category><![CDATA[media & marketing]]></category>
		<category><![CDATA[sports]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[Andre Iguodala]]></category>
		<category><![CDATA[basketball]]></category>
		<category><![CDATA[Big Rob]]></category>
		<category><![CDATA[chief blocka]]></category>
		<category><![CDATA[commercial]]></category>
		<category><![CDATA[compton]]></category>
		<category><![CDATA[dj quik]]></category>
		<category><![CDATA[fog raw]]></category>
		<category><![CDATA[hip-hop]]></category>
		<category><![CDATA[Hoop-Hop]]></category>
		<category><![CDATA[Hyperdunk 2.0  Fog Raw  Velvet Hoop  Chief Blocka  Ice-O]]></category>
		<category><![CDATA[ice-o]]></category>
		<category><![CDATA[Kevin Durant]]></category>
		<category><![CDATA[low-rider]]></category>
		<category><![CDATA[Mo Williams]]></category>
		<category><![CDATA[Nike Hyperize]]></category>
		<category><![CDATA[party]]></category>
		<category><![CDATA[Rashard Lewis]]></category>
		<category><![CDATA[velvet hoop]]></category>
		<category><![CDATA[vimeo]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://www.DCtoBC.com/?p=6255</guid>
		<description><![CDATA[i feel like everything i post on this blog is worthy of a read or a view. but this is one of those things you&#8217;ll feel stupid for scrolling past when i told your ass to watch it, and then your friends are all talking about it but you feel out the loop because you [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2FDCtoBC.com%2F2009%2F08%2Fhyperizers-dont-criticize-video%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2FDCtoBC.com%2F2009%2F08%2Fhyperizers-dont-criticize-video%2F&amp;source=DCtoBC&amp;style=normal&amp;service=bit.ly" height="61" width="50" title="Hyperizers   Don&#039;t Criticize [Video]." alt=" Hyperizers   Don&#039;t Criticize [Video]." /><br />
			</a>
		</div>
<p>i feel like everything i post on this blog is worthy of a read or a view. but this is one of those things you&#8217;ll feel stupid for scrolling past when i told your ass to watch it, and then your friends are all talking about it but you feel out the loop because you thought it was weak.</p>
<p>the <strong>hyperizers</strong>. who are these guys? well, they&#8217;re NBA superstars <strong>mo williams, kevin durant, rashard lewis, and andre iguodala</strong>, and they KILL the track. like, first the nike skateboarding commercial, and now the nike basketball advertising / marketing department is sh!tting all over every other ad out there? jeez louise, <strong>this is a must watch</strong>. each one of them can flow (andre is just on the hook), but tell me who you think is the best in the comment section.</p>
<p><center><object width="450" height="380"><param name="movie" value="http://www.youtube.com/v/zRNbYL99QsQ&#038;hl=en&#038;fs=1&#038;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/zRNbYL99QsQ&#038;hl=en&#038;fs=1&#038;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="450" height="380"></embed></object></center></p>
]]></content:encoded>
			<wfw:commentRss>http://DCtoBC.com/2009/08/hyperizers-dont-criticize-video/feed/</wfw:commentRss>
		<slash:comments>14</slash:comments>
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		<item>
		<title>If You Were Blackberry, How Would You Diss Apple?</title>
		<link>http://DCtoBC.com/2009/03/blackberry-diss-apple/</link>
		<comments>http://DCtoBC.com/2009/03/blackberry-diss-apple/#comments</comments>
		<pubDate>Wed, 11 Mar 2009 20:47:25 +0000</pubDate>
		<dc:creator>modi</dc:creator>
				<category><![CDATA[media & marketing]]></category>
		<category><![CDATA[tech]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://www.DCtoBC.com/?p=4823</guid>
		<description><![CDATA[like this.]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2FDCtoBC.com%2F2009%2F03%2Fblackberry-diss-apple%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2FDCtoBC.com%2F2009%2F03%2Fblackberry-diss-apple%2F&amp;source=DCtoBC&amp;style=normal&amp;service=bit.ly" height="61" width="50" title="If You Were Blackberry, How Would You Diss Apple?" alt=" If You Were Blackberry, How Would You Diss Apple?" /><br />
			</a>
		</div>
<p>like this.</p>
<p><center><object width="450" height="380"><param name="movie" value="http://www.youtube.com/v/c7e9vpxFWcI&#038;hl=en&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/c7e9vpxFWcI&#038;hl=en&#038;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="450" height="380"></embed></object></center></p>
]]></content:encoded>
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		<slash:comments>18</slash:comments>
		</item>
		<item>
		<title>Ever Wonder What The World Will Be Like In 10 Years?</title>
		<link>http://DCtoBC.com/2009/03/ever-wonder-what-the-world-will-be-like-in-10-years-must-watch/</link>
		<comments>http://DCtoBC.com/2009/03/ever-wonder-what-the-world-will-be-like-in-10-years-must-watch/#comments</comments>
		<pubDate>Mon, 02 Mar 2009 12:36:44 +0000</pubDate>
		<dc:creator>modi</dc:creator>
				<category><![CDATA[media & marketing]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[2019]]></category>
		<category><![CDATA[back to the future]]></category>
		<category><![CDATA[envisioning series]]></category>
		<category><![CDATA[future of personal health]]></category>
		<category><![CDATA[i started something]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[microsoft office labs]]></category>
		<category><![CDATA[minority report]]></category>
		<category><![CDATA[steve clayton]]></category>
		<category><![CDATA[the future]]></category>
		<category><![CDATA[watch]]></category>
		<category><![CDATA[what will the world be like in 10 years]]></category>

		<guid isPermaLink="false">http://www.DCtoBC.com/?p=4593</guid>
		<description><![CDATA[yea dude, me too. the people at microsoft office labs obviously have been reading my brain while i sleep at night (yeah, i said it. you thought dreams were just some random stuff? think again.), and created a 5-minute video of life in the year 2019. i won&#8217;t spoil it or anything, but i&#8217;ll tell [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2FDCtoBC.com%2F2009%2F03%2Fever-wonder-what-the-world-will-be-like-in-10-years-must-watch%2F"><br />
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<p style="text-align: left;">yea dude, me too. the people at <strong>microsoft office labs</strong> obviously have been reading my brain while i sleep at night (yeah, i said it. you thought dreams were just some random stuff? think again.), and created a 5-minute video of life in the year 2019. i won&#8217;t spoil it or anything, but i&#8217;ll tell you now, this will be the coolest thing you&#8217;ve seen all day.</p>
<p>[flv:http://istartedsomething.com/uploads/msofficelabs2019.flv 480 360]</p>
<p style="text-align: left;"><strong>mind blowing</strong>. what was your favorite part of the video!? you gotta hit the comments section and let me know.</p>
<p>truthfully, this looks more like the year 2059 if anything, but i like microsoft&#8217;s optimism. let me remind you that one of the greatest films ever created, <em>back to the future: II</em>,  portrayed a retro-futuristic 2015, 30 years ahead of the movie&#8217;s 1985 setting. now it&#8217;s &#8217;09, only six years away from when <em>BTTFII</em> took place, and we aren&#8217;t even close to that progress. we ain&#8217;t got no flying cars, hoverboards&#8230;we ain&#8217;t even got power laces yet.</p>
<p><center><object width="400" height="280" data="http://vimeo.com/moogaloop.swf?clip_id=3387030&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=a37915&amp;fullscreen=1" type="application/x-shockwave-flash"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://vimeo.com/moogaloop.swf?clip_id=3387030&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=a37915&amp;fullscreen=1" /></object></center></p>
]]></content:encoded>
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		<slash:comments>14</slash:comments>
<enclosure url="http://istartedsomething.com/uploads/msofficelabs2019.flv" length="40338568" type="video/x-flv" />
<enclosure url="http://istartedsomething.com/uploads/msofficelabs2019.flv" length="40338568" type="video/x-flv" />
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		<item>
		<title>You Know When Social Media Is Getting Out Of Hand When&#8230;</title>
		<link>http://DCtoBC.com/2009/03/social-media-hand/</link>
		<comments>http://DCtoBC.com/2009/03/social-media-hand/#comments</comments>
		<pubDate>Mon, 02 Mar 2009 12:23:35 +0000</pubDate>
		<dc:creator>modi</dc:creator>
				<category><![CDATA[media & marketing]]></category>
		<category><![CDATA[tomfoolery]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[comic]]></category>
		<category><![CDATA[marketer]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[podcast]]></category>
		<category><![CDATA[social media marketing madness]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.DCtoBC.com/?p=4616</guid>
		<description><![CDATA[&#8230;this kinda stuff starts to happen. haha. this new trend of bloggers is what has people like, &#8220;oh&#8230;&#8221; when you say you spend your time blogging. because they think you&#8217;re just one of these guys above. whatever. we&#8217;re still going strong out here.]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2FDCtoBC.com%2F2009%2F03%2Fsocial-media-hand%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2FDCtoBC.com%2F2009%2F03%2Fsocial-media-hand%2F&amp;source=DCtoBC&amp;style=normal&amp;service=bit.ly" height="61" width="50" title="You Know When Social Media Is Getting Out Of Hand When..." alt=" You Know When Social Media Is Getting Out Of Hand When..." /><br />
			</a>
		</div>
<p>&#8230;this kinda stuff starts to happen.</p>
<p style="text-align: center;"><img class="size-medium wp-image-4617 aligncenter" title="picture-1-152" src="http://www.dctobc.com/wp-content/uploads/2009/03/picture-1-152-500x398.png" alt="picture 1 152 500x398 You Know When Social Media Is Getting Out Of Hand When..." width="500" height="398" /></p>
<p style="text-align: left;">haha. this new trend of bloggers is what has people like, &#8220;oh&#8230;&#8221; when you say you spend your time blogging. because they think you&#8217;re just one of these guys above. whatever. we&#8217;re still going strong out here.</p>
]]></content:encoded>
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		<slash:comments>12</slash:comments>
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		<item>
		<title>A T-Bone Steak, Cheese Eggs, A Glass of Florida.</title>
		<link>http://DCtoBC.com/2009/02/a-t-bone-steak-cheese-eggs-a-glass-of-florida/</link>
		<comments>http://DCtoBC.com/2009/02/a-t-bone-steak-cheese-eggs-a-glass-of-florida/#comments</comments>
		<pubDate>Thu, 26 Feb 2009 12:14:25 +0000</pubDate>
		<dc:creator>modi</dc:creator>
				<category><![CDATA[media & marketing]]></category>
		<category><![CDATA[cali]]></category>
		<category><![CDATA[california]]></category>
		<category><![CDATA[dom kenendy]]></category>
		<category><![CDATA[dom kennedy]]></category>
		<category><![CDATA[leimert park]]></category>
		<category><![CDATA[media/marketing]]></category>
		<category><![CDATA[packaging]]></category>
		<category><![CDATA[tropicana]]></category>

		<guid isPermaLink="false">http://www.DCtoBC.com/?p=4519</guid>
		<description><![CDATA[that&#8217;s what leimert park&#8217;s dom kennedy prefers for breakfast. see!?but let&#8217;s just say he preferred tropicana instead of florida&#8217;s natural like he states. do you think he&#8217;d eventually get used to the horrible new packaging of the nation&#8217;s premium orange juice? now i know you&#8217;ve come across these hideously designed cartons in the past few [...]]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2FDCtoBC.com%2F2009%2F02%2Fa-t-bone-steak-cheese-eggs-a-glass-of-florida%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2FDCtoBC.com%2F2009%2F02%2Fa-t-bone-steak-cheese-eggs-a-glass-of-florida%2F&amp;source=DCtoBC&amp;style=normal&amp;service=bit.ly" height="61" width="50" title="A T Bone Steak, Cheese Eggs, A Glass of Florida." alt=" A T Bone Steak, Cheese Eggs, A Glass of Florida." /><br />
			</a>
		</div>
<p>that&#8217;s what leimert park&#8217;s <strong>dom kennedy</strong> prefers for breakfast.</p>
<p>see!?but let&#8217;s just say he preferred tropicana instead of <a href="http://www.floridasnatural.com/" target="_blank">florida&#8217;s natural</a> like he states. do you think he&#8217;d eventually get used to the horrible new packaging of the nation&#8217;s premium orange juice?</p>
<p style="text-align: center;"><img class="size-full wp-image-4520 aligncenter" title="pepsi_tropicana_large" src="http://www.dctobc.com/wp-content/uploads/2009/02/pepsi_tropicana_large.jpg" alt="pepsi tropicana large A T Bone Steak, Cheese Eggs, A Glass of Florida." width="470" height="293" /></p>
<p>now i know you&#8217;ve come across these hideously designed cartons in the past few months, and were angered. i know i was. i went to my local supermarket over x-mas break and, upon arriving to the juice aisle, felt like i had been betrayed. where was my bright, round orange with the barbershop straw stabbed right in the center of it? this new joint looked like it was costco brand. they tried to make it too chic! it&#8217;s just orange juice. nothing screams &#8220;fresh&#8221; like that orange. i rolled with minute maid that day. remember the good old days!?!?</p>
<p style="text-align: center;"><img class="size-full wp-image-4523 aligncenter" title="pepsi_tropicana_old" src="http://www.dctobc.com/wp-content/uploads/2009/02/pepsi_tropicana_old.jpg" alt="pepsi tropicana old A T Bone Steak, Cheese Eggs, A Glass of Florida." width="470" height="773" /></p>
<p>well, the good news is that the PepsiCo owned juice company decided to revert things back to their original design, scrapping their multi-million dollar ad campaign and re-design/packaging costs. at least, that&#8217;s what i hear from <a href="http://www.nytimes.com/2009/02/23/business/media/23adcol.html?ref=media" target="_blank">these guys</a>. stay tuned to whether or not that actually happens.</p>
<p>shout out to the kids over at <a href="http://www.mediazombies.com/?p=211" target="_blank">media zombies</a> for the info. i thought this was worth discussing. lol. i hope you did too. at the very least, you got a new dom kennedy song in the iTunes.</p>
<p><strong>DOWNLOAD: <a href="http://www.mediafire.com/?gt2b3mmzyme" target="_blank">Dom Kennedy &#8211; Notorious D.O.M.</a></strong></p>
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